Pritam Paul โ€” Performance Marketer & Creative Strategist
๐ŸŸข Open to Full-time Roles ยท Onsite: Kolkata ยท Remote: Worldwide

About Me

Hi, I'm Pritam Paul.

Performance Marketer & Creative Strategist

I'm a Meta and Google Certified marketing and creative professional with a passion for blending data-driven strategy with compelling visual storytelling. My journey took me from computer science engineering labs to marketing teams โ€” and I wouldn't have it any other way.

B.Tech + M.Tech

CS Engineering Background

0+ Years

Marketing Experience

Meta & Google

Certified Professional

Download CV โ†“

MY STORY

The Long Version

I didn't start as a marketer or designer. I was a computer science engineer โ€” trained in analytical thinking, systems design, and the discipline of solving complex problems methodically. But somewhere between my B.Tech and M.Tech research, I realized I was most alive when communicating ideas, not just computing them.

That realization led me through business development at Logic Impex, social media and creative work at Medito Foundation, and then into performance marketing at Solutionever Technologies โ€” where I found my sweet spot: the intersection of creative design and measurable marketing impact.

โ€œI don't just run campaigns. I build brand ecosystems that grow with you.โ€

HOBBIES & INTERESTS

Life Outside the Screen

What keeps me curious, grounded, and growing beyond the workspace.

๐Ÿ“–

Reading

Non-fiction on Productivity, Design & Marketing

ProductivityDesignMarketing
๐ŸŽ™

Podcasts

Personal development, business case studies & growth hacking

Growth HackingBusinessSelf-Development
๐Ÿง˜

Mindfulness & Spirituality

Active practice of meditation & spirituality

MeditationMindfulnessSpirituality
โ›ฐ

Travel & Hiking

Travelling, hiking and trekking through new places & trails

TrekkingNatureAdventure

BEYOND THE SCREEN

A Glimpse Into My World

Books, trails, still moments, and places that shaped me.

On the trail

On the trail

Travel diaries

Travel diaries

The reading list

The reading list

Convocation day

Convocation day

EDUCATION

Academic Foundation

2014 โ€“ 2018

Bachelor of Technology (B.Tech)

Computer Science Engineering

Institute of Engineering & Management (IEM), Kolkata

Foundation in analytical thinking, technical problem-solving, systems design, and computational thinking.

2019 โ€“ 2021

Master of Technology (M.Tech)

Computer Science Engineering

Techno India University, Kolkata

Advanced research methodology, design thinking, statistical analysis, and data-driven problem solving.

CAREER

Professional Journey

2022Business Development Managerโ€” Logic Impex

Drove B2B growth strategies and managed client pipelines. This role bridged my engineering background with commercial growth โ€” sparking my passion for brand communication.

B2B GrowthClient ManagementMarket ResearchBusiness Strategy
2023 โ€“ 2024Social Media Marketing Managerโ€” Medito Foundation

Medito is a global non-profit providing free mental health resources. Managed organic social media strategy, designed creative content, wrote long-form content, grew community engagement, and maintained a brand voice rooted in empathy.

Social Media StrategyCreative DesignLong-form ContentCommunity Management
2024 โ€“ PresentDigital Marketing Strategistโ€” Solutionever Technologies

My most comprehensive role yet. Leading Meta and Google Ads campaigns, managing multi-client performance portfolios, overseeing creative production pipelines, and building measurement frameworks. Certified by Meta and Google.

Meta AdsGoogle AdsPerformance MarketingCreative DirectionCampaign Analytics
Open to Opportunities

Looking for the Next Opportunity โ†’

Seeking a high-impact role in performance marketing, brand strategy coupled with creative design at a forward-thinking company. Ready to bring data, design, and storytelling together at scale.

Reach Out โ†’

HOW I WORK

My Approach

Data first, creative always.

Every campaign starts with research. Every creative decision is backed by data.

Iteration over perfection.

I believe in shipping, testing, and improving.

Transparent collaboration.

I keep clients in the loop at every stage. No surprises, no black boxes.

SKILLS

What I Bring to the Table

Performance Marketing

Meta Ads
Google Ads
Campaign Optimization
A/B Testing
CRO
Analytics

Brand & Creative Design

Brand Identity
Visual Design
Canva
Adobe Express
Figma
Content Creation

Digital Strategy

SEO/SEM
Email Marketing
Social Media Management
Content Marketing
Marketing Attribution
Content Strategy & Storytelling

AI & Tools

Claude Ecosystem
Gemini AI
ChatGPT
Higgsfield AI
Zapier
Notion

CERTIFICATIONS

Verified Expertise

Recognized by the platforms that matter most.

Google AI Professional Certificate certificate
2026
G

Google AI Professional Certificate

Google

Google AI Essentials certificate
2026
G

Google AI Essentials

Google

Google Data Analytics Professional Certificate certificate
2022
G

Google Data Analytics Professional Certificate

Google

Google Project Management Professional Certificate certificate
2022
G

Google Project Management Professional Certificate

Google

Google Prompting Essentials certificate
2026
G

Google Prompting Essentials

Google

Meta Social Media Marketing Professional Certificate certificate
2026
M

Meta Social Media Marketing Professional Certificate

Meta